Xiaomi Hires Former Lenovo-Motorola Executive to Lead Mi TV Business
Expanding its plans to make deeper inroads into the highly competitive Indian Television market, Xiaomi today announced that it has appointed Eshwar Chandrasekaran, former head of online business, Lenovo-Motorola, to lead its Mi Goggle box business in the country.
"Excited that Eshwar has joined @XiaomiIndia! He will be leading our #MiTV business," Manu Jain, Vice President, Xiaomi, and Managing Managing director, Xiaomi India, tweeted.
"Eshwar was heading online sales for Lenovo+Motorola, prior to joining #Xiaomi," Jain added.
Earlier in March, Xiaomi unveiled the "Mi Goggle box 4A" series with 32-inch and 43-inch models, less than a month later it debuted in India with its 55-inch "Mi Goggle box 4".
"Mi LED Telly 4A" (43-inch variant) was priced at Rs 22,999 while "Mi LED TV 4A" (32-inch variant) toll Rs thirteen,999.
Excited that Eshwar (@Hewars13) has joined @XiaomiIndia! He will be leading our #MiTV business.
Eshwar was heading online sales for Lenovo+Motorola, prior to joining #Xiaomi.
Thanks to Sir Raghu (@RaghuReddy505) & unabridged Idiot box team, our Idiot box business is off to a wonderful get-go! 😇 pic.twitter.com/SS9mSBqARv
— Manu Kumar Jain (@manukumarjain) July 23, 2018
"Both the variants feature the company'south own 'PatchWall system' that has been redesigned for India and brings together over 15 dissimilar content partners beyond 12 Indic languages, thus resulting in a rich library of video content always integrated on a smart TV in India", the company had said in a statement.
"Mi LED TV 4A" (32-inch) comes with HD display and the aforementioned custom-tuned gear up of speakers.
Earlier this month, Eros International announced its over-the-top amusement platform Eros Now has entered into a strategic distribution partnership with Xiaomi for its smart Mi LED TVs.
Eros Now will exist available within "Patchwall" on all Mi TVs in Bharat, giving users access to over 11,000 Bollywood and regional language films, entertainment shows, music videos and originals.
Source: https://beebom.com/xiaomi-former-lenovo-motorola-executive-mi-tv/
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